About Us

Our Story

As a result of our ability to combine up-to-date marketing strategies, modern technologies and legal expertise through our associates, BD partner helps law firms multiply their revenue streams and achieve their business goals.

BD partner is positioned as a one-stop-shop business services hub for law firms of which we offer business solutions in marketing, business development, and technology.

We develop your firm's position in the legal market, increase your brand awareness , and build an efficient digital presence for your law firm with our complete business growth and marketing solutions.

Our Vision

To be recognized as a global market leader in providing world-class growth solutions for legal entities.

Our Mission

Delivering world-class, creative, and strategic growth solutions to national and international law firms while fostering creativity, employee fulfilment, and development in a sustainable workplace.

Our Values

Client Centricity

We build productive relationships with our clients whether internal or external. Our clients’ success stories are part of our success story. We deliver solutions that aims at long term success of our clients.

Growth Mindset

We collaborate as a team to achieve constant development and consistently providing results in alignment with the operations and mission of our company. We learn from each other, respect one another, and work to reach new limits and create the best version of our work.

Creativity & Innovation

We aim to renovate and transform traditional ideas and patterns into more effective and creative methods and interpretations. We welcome ideas that seem scary and we like doing in a non-traditional manner. Our approach is to build creative solutions that will help our clients reach the next level.

Integrity

We uphold social and ethical norms and values. We show transparency, honesty, and consistency in our words and actions. We model high standards of trust and transparency without consideration for personal gain in every decision our company takes.

Constant Improvement

We aim to improve and develop our skills and knowledge constantly. We identify and apply new skills that are needed to constantly excel in our careers and the services provided to our clients.

Meet Your Partners

Founding Partner

Ziad Ali

Ziad Ali is a visionary and results-driven entrepreneur who is passionate about advancing the legal marketing and business development industry in the MENA region. As CEO of BD Partner, the first and only business development agency in the region focused solely on the legal field, he works directly with law firms and lawyers both nationally and globally, using his expertise in business development, marketing, and digital solutions to drive their success and growth.

With a Bachelor's degree in Law from Ain Shams University and a Master's degree in International and Comparative Law from the American University in Cairo, Ziad is well-equipped to lead the legal industry into the future. His extensive education has given him a comprehensive understanding of the law and its operation domestically and globally, and has equipped him with a unique perspective and innovative mindset when approaching complex legal issues.

Ziad is also a pioneering entrepreneur who founded "THE LAW Magazine," the first English-language law publication in Egypt and the Middle East. It has become a valuable resource for legal professionals, with contributions from diverse experts in the field. In addition, he has co-founded multiple companies, including Talent Partner, and Bedayat Cultural Center, and serves as Vice President of the Network for International Law Students.

As a result-driven and innovative leader, Ziad is widely recognized as an advocate for the development of the MENA legal landscape. His unique combination of entrepreneurial spirit and legal expertise makes him a leading voice in the industry, and his dedication to promoting sustainable development in the legal industry showcases his passion for advancing the field.

Partner & Chief Executive Officer

Wefak Alkabour

Wefak is a partner in BD Partner and the Head of Operations, where she brings her passion for business and law to the forefront. With a wealth of knowledge in the legal field, she is focused on driving growth and development for both the team and the clients they serve

Her strong background in marketing and business development, combined with her education in law, allows her to bring innovative solutions to the table and contribute to the progress of the legal industry.

Wefak holds a Bachelor's degree in Law from the German University in Cairo and has taken her education further by gaining experience in the business development and legal tech industry. This has given her the skills and knowledge to bring a unique and technologically advanced approach to the legal field.

With her focus on marketing and business development, Wefak plays a critical role in bringing new ideas and solutions to clients, helping them achieve their goals and grow their businesses. Whether it's internal operations or the implementation of marketing strategies, she is dedicated to driving results and delivering exceptional results.

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Partner & Lead Consultant

Waleed Arafat

Waleed is a seasoned marketing professional with a passion for driving business success through strategic marketing initiatives. With over 15 years of experience in a diverse range of industries, including professional development, association management, technology, cultural industries, and more, Waleed brings a wealth of knowledge and expertise to his role as Chief Marketing Officer for BD Partner, Mazadat, and as a marketing and strategy advisor for Beacon FinTrain

Waleed is a highly educated individual with a Bachelor's degree in Accounting, a Master's degree in Marketing, and a Doctorate degree in Marketing from Ain Shams University. He is also a Professional Certified Marketer in Marketing Management from the American Marketing Association and has received several professional certificates through training programs both locally and internationally.

As a former co-founder of several businesses, including the 3laCam shopping platform and the Bedayat Cultural Center, and a board member and strategy advisor for The Law Magazine, Waleed brings his entrepreneurial spirit and business acumen to his role as a marketing consultant. He is skilled in developing marketing and branding strategies, managing the conception, development, and implementation of marketing plans, and continually monitoring results to ensure the best outcomes from marketing efforts.

With his ability to collaborate with investors and executive management, Waleed is known for uncovering insights and developing innovative marketing plans that drive business success

Partner

Yassmin Soliman

Yassmin is a well-rounded professional with a unique combination of legal and marketing expertise. With a Bachelor degree in law from the German University in Cairo and years of experience in the legal field, she brings a wealth of knowledge to her role as a partner in BD Partner

As a partner in BD partner, Yassmin's manages client acquisition, client management, and ensuring smooth running of the business. She has a keen eye for detail and a result-oriented approach to her work, which has allowed her to build strong relationships with a diverse range of clients

In addition to her legal background, Yassmin has also honed her marketing skills, which she puts to use in promoting BD Partner and its services to potential clients.

With a passion for helping others and a commitment to excellence, Yassmin is a valuable member of the BD Partner team, working to help the company grow and succeed